Buying art online is becoming more and more appealing to the younger generation of buyers as it is a domain in which they are comfortable and familiar. But the Strauss Online platform is not only for the tech-savvy, it is so user-friendly that anyone of any age can browse, bid and buy – the only requirement being an internet connection and device.
Another attraction of Strauss Online auctions is the more affordable price level. Ruarc Peffers, Senior Art Specialist at Strauss & Co explains: “This platform places us in a position to offer attractive, lower value works of art to a broader market and new generation of collectors. Ultimately, this is to the benefit of the seller and the buyer. For sellers, it will not only attract greater numbers of prospective buyers, but will also be exposed to a much further-reaching market and, for buyers, it offers affordable, quality art and collectables that come with the guarantee of quality and authenticity that has become synonymous with Strauss & Co”.
From 7 to 20 April buyers from across the globe will have the opportunity to bid on Strauss Online’s online-only auction which features a vast array of contemporary, South African, international, fine and decorative arts ranging in value from R300 to R30 000.
Contemporary African art includes six colour photolithographs by Kudzanai Chiurai. Chiurai’s work interrogates the aesthetics of propaganda, and explores the visual legacy of political representation. The works on offer unpack notions of masculinity and power and the portfolio, The Ministers, is unashamed in its parodying of Zimbabwean government ministers. At estimates of R3 000 – R5 000 each, buyers will have the opportunity to bid on the six works individually.
Collectors can also look forward to bidding on four abstract prints by the renowned modernist artist Alexander Calder (American 1898-1976). All have estimates of R12 000 – 16 000 and are likely to attract the attention of international buyers.
For those interested in the decorative arts, there is some functional and decorative silver, as well as English, Continental and Oriental porcelain.
Online-only auctions should not be confused with online bidding, which simply refers to placing bids on lots during live, physical auctions via the internet. Throughout the two-week duration of the online-only sale, bidders will have time to browse and bid at their leisure, and at 20:00 on the evening of 20 April the auction will close.
Strauss Online offers free shipping between the Cape Town and Johannesburg offices and will assist with local and international shipping.
For further information please visit www.straussartonline.co.za